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- What we think might be true
- What we do not know
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What you read on this site comes from three places: published studies, our own documents, and examples we made up and labelled. Each one is named below.
A study is read again on the day a line that quotes it goes live. Its entry then carries the finding and that date.
We cite published research for what is known about AI at work. Each study measured someone else’s people.
We do not invent customers, testimonials, logos or results. Where proof does not exist yet, we say so and show a labelled example.
Dell’Acqua and others
Harvard Business School working paper 24‑013, 2023.
Finding to be added when the primary source has been re‑read.
Brynjolfsson, Li and Raymond, “Generative AI at Work”
Quarterly Journal of Economics, 2025.
Finding to be added when the primary source has been re‑read.
Goulas, Megalokonomou and Sotirakopoulos, “Why do experts miss AI’s errors?”
PNAS Nexus, 2026.
Finding to be added when the primary source has been re‑read.
Homebase, “AI Adoption on Main Street”
Published by Homebase, a workforce software vendor, 2025.
Finding to be added when the primary source has been re‑read.
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A mark that says “Internal source” points to a document you cannot open. It shows where a claim was written down before it reached this site, and nothing more.
Internal. The source for what each service includes and how long it takes. Last read: 11 November 2026.
InternalIts terms are quoted on the guarantee page. Last read: 11 November 2026.
InternalInternal. The source for how we work and what we will not claim. Last read: 11 November 2026.
InternalThe business in our examples does not exist, and neither do its people, prices or dates. Its figures show how a document reads. They are not results.
Every screen that uses it carries the same line: “Example job. The business shown is not a client.”
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