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REFERRAL GAP ANALYSIS

23 coordinators are placing
SIL participants in your market.
You're talking to 4–5 of them.

This is what that gap is costing — in vacancies, in revenue, and in position when the referral channel shifts. Below is the full picture, your specific numbers, and exactly what closes it.

Book the Operational DiagnosticRun the Audit First
MARKET REALITY
0
Active coordinators
posting SIL placements in target markets
0
Avg SC conversations
per month for the typical SIL operator
0
System produces
active conversations/month for operators running it

The gap between 5 and 50 is not effort. It is infrastructure. Coordinators already exist. The placements are already happening. The providers who built the outreach system are getting them.

THE REFERRAL MECHANIC

How coordinators decide who gets the referral

This is not theory. This is how the referral channel operates — and why most providers lose before the race starts.

01
Coordinator has a participant to place
They have a funding approval. They need a provider with the right vacancy, location, and service capacity.
02
They go to their list first
Not a database. Not a website. Their personal list of providers they've spoken to — recently and specifically about placements.
03a
You're on the list → they call you directly
You get the referral before it ever becomes public. The fastest provider to respond confirms the placement.
03b
You're not on the list → they post publicly
Facebook groups. Sector forums. Six providers see it simultaneously. The fastest one wins. You may not even know it happened.

"Six months in, coordinators are calling you before they post."

That is not a promise. It is the observed outcome of providers who are currently running 40–60 active SC conversations per month. The system builds the list. The list becomes the referral pipeline.

YOUR NUMBERS

Run your specific gap

These are not estimates. Enter your numbers — the gap comes out the other side.

VACANCY GAP CALCULATOR
4
Annual revenue gap
$600k
4 beds × $150,000 avg annual funding
NDIA funds vacancies?
No
Gap is real and immediate
The Referral Agent closes this gap by building the coordinator pipeline that fills beds — automatically, without your team running the outreach.
CONVERSATION GAP
Active = not email, not a comment. Actually spoke with. Placement discussed.
5
020 (threshold)40–60 (system)
RED — Referral pipeline is structurally broken
Gap to self-sustaining pipeline
15 convs/month
Est. additional referrals (90 days)
8
CASE STUDY

Melbourne SIL provider — 8 months quiet

PROVIDER PROFILE
Location
Melbourne, VIC
Homes
8 SIL
SC conversations/month
3–4
Status before install
8 months quiet
The operator had a good team. They were delivering well. But their coordinator outreach was running on word-of-mouth and the same 3–4 names they'd always used. Eight months without a new placement inquiry.
They installed the Referral Agent. The agent monitored coordinator activity, ran the first-contact sequence, and routed warm responses directly to the director.
Week 1
5
new SC conversations initiated automatically
Month 1
2
participant placements confirmed from new conversations
Month 6
Before they post
coordinators calling them first — not after Facebook groups
THE REFERRAL AGENT

What closes the gap

Three jobs. Running 24/7. Without your team doing the outreach manually.

01
Monitors coordinator activity
Tracks who is actively posting SIL placement requests — Facebook groups, sector forums, direct activity signals. Identifies coordinators your operation hasn't spoken to.
02
Runs the outreach sequence
First-contact message, follow-up sequence, placement inquiry response. The 5-touch sequence that turns a cold coordinator into a referral relationship — without your team sending a single message.
03
Routes warm responses
When a coordinator responds with placement intent, the agent identifies it and routes it directly to you. You pick up the conversation at the right moment — no monitoring required.
2 × 60 min
Setup time
3 weeks
Live in
0
Ongoing team time
PERFORMANCE GUARANTEE

New referral activity within 60 days of go-live — or a full refund.

You keep the coordinator database, the templates, the outreach calendar, and everything built — regardless. The guarantee is in writing before we discuss price.

See if this gap exists
in your operation

30 minutes. Your inputs produce the recommendation — not a preset pitch. You leave with a written Agent Deployment Blueprint regardless of what you decide.

Book the Operational Diagnostic

No commitment. Recommendation comes with a guarantee or it doesn't get made.

MORE TOOLS
Coordinator AuditVacancy CalculatorPipeline BenchmarkNavigator BriefingScript Pack